The sample evaluation report is a working
template for a university focusing on five global areas of activity
important to the major gift fundraising and professional process.
You will note that the goals and percentages are TBD as the process is one
that involves personalized objectives that are negotiated with each
development officer.
This personalization allows for a thoughtful dialogue and negotiation
regarding expectations that are now owned rather than decreed. If they are
not achieved it is now a question of character or laziness, not unfair
expectations. This is also useful in dealing with issues of MGO's being
tied to their desk with administrative responsibilities.
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