As
the chief public relations strategist for Arts & Sciences at the
University of Virginia, Kennedy Kipps manages a team of editorial
and Web professionals who produce the school’s quarterly alumni
magazine, two online periodicals, numerous administrative and
marketing Web sites, and a host of development publications. From
2004-2006, he also directed an institution-wide planning effort to
identify and deploy the optimal array of online products and
services to engage alumni in the life of the University.
Kennedy's Web site.
Presentations on Elements of Online Strategies:
Once
Is Not Enough,
Power of e-Fundraising,
Additional
Handout,
Powerful Ideas. Powerful Language,
Reading Between The Lines. |