At McDaniel College, your gifts are working in a variety of
different ways. Every gift makes a difference and here's what
different giving levels can provide.
An end of
calendar year appeal that debuted in December of 2005. The
e-solicitation shows snapshots of what a $25, $50, $100, and $250
gift to the annual fund would provide the College. The Flash video
brings donors back to campus using concrete examples and vivid
imagery. Structurally, the e-solicitation is built around the
messaging of the piece which is strategically placed in the middle
of the screen. Mainspring Media Communications, Inc.