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Clarkson University - Defy Convention - Results

290 gifts in 60 days from a list of 10,000  email addresses with the majority of gifts from new young  donors.

This narrated presentation reviews and analyzes  results to help you know what to expect from your own e-solicitations.

• Online Fundraising
  Matt Frazier's Online Fundraising Blog. Topics include e-Solicitations, online advancement, online development, email fundraising, direct response online fundraising: commentary and examples.
• Robert L. Weiner Consulting. Email marketing information on the resources page.
• Targeted Email Newsletters Show Continued Strength by Jacob Nielsen.
• TargetX. Company providing interactive marketing solutions. Good resource pages on effective emailing.