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  Ways to make sure your prospects don't become donors. Potpourri
  • Take them off your mailing list so that you don't bother them with newsletters and annual appeals.
  • Wait until you have "the perfect plan" before you contact them.
  • Don't invite them to your special events, for fear that you'll wear out your welcome.
  • Assume that they won't be interested in your project because they're so busy.
  • Wait to ask them for a gift until your organization is in a crisis.
  • Mail them a letter asking for a large gift.
  • Reject any form of cultivation because it feels "funny."
  • Contact them through a casual acquaintance rather than through a close friend or associate; everyone knows that "friends can't ask friends for money."
  • Don't focus on why they are interested in your organization, concentrate only on your needs.
  • Save your major prospects for that "big campaign" down the road.

From The Collins Group web site.
Site also contains some tools and philanthropic links.

 
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