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Assistant Director of Annual Giving Reunion Programs
REPORTS TO: Director of Annual Giving
1.Decade Class Agent Program
a. Recruit and train class agent volunteers for the Decade (alumni zero through nine years since graduation) program
b. Coordinate annual solicitation mailings and develop other programs to actively engage class agents
c. Recruit and train Gift Committee, including class agents, volunteers who will personally solicit their peers for annual support
d. Communicate regularly with class agents and gift committee members about their results and the overall successes of the program
e. In years when 5th Cluster Reunions occur: identify, recruit, and provide training materials for the 5th Reunion chairs and committee members
f. Establish preliminary goals for gift and participation rates, and identify top prospects and develop solicitation strategies
g. Oversee and track solicitation assignments; organize conference calls with volunteers, etc., to ensure a successful reunion gift effort
h. Personally visit to recruit and/or solicit alumni in the Decade
2. 10th Reunion Gift Program
a. With the Alumni Relations and Development staff, identify, recruit, and provide training materials for the 10th Reunion chairs and committee members
b. Establish preliminary goals for gift and participation rates, including giving clubs and multi-year pledges, and identify top prospects and develop solicitation strategies
c. Oversee and track solicitation assignments; organize conference calls with volunteers, etc., to ensure a successful reunion gift effort
d. Personally visit to recruit and/or solicit alumni approaching their 10th reunion
3. Technology efforts
a. Cordinate and manage the online giving program with vender to include recognition/thanking, tracking, reporting, and marketing this technology
b. Design and implement e-mail solicitations and other e-mail correspondence, i.e. polling, disseminating information and follow-up
c. Design and implement supporting information technology to “push” donors to make a gift/repeat gifts online
a. Create a strategic plan and develop annual goals and objectives for these assigned fund-raising programs.
b. Direct Mail Program: Assist in planning, coordinating, and managing annual giving direct mail programs related to the Decade and 10th Reunion programs including message, timing, and audience. Work with associates in external affairs and central services to write, design, and produce fund-raising materials and other communications.
c. Help maintain appropriate records and prepare follow-up analyses and reports of solicitation efforts; participate in overall planning of the annual fund. Provide assistance, as appropriate, in developing computer systems to support the fund-raising program.
d. Actively participate in other development and alumni relations activities as requested or required including, but not limited to, attendance at university functions and personal solicitation of donors.
e. Provide assistance and support in other duties as assigned by the director of annual giving.
Work with all staff members of the Development Office, Alumni Relations, and Public Affairs as well as alumni, parents, students, and friends of the university.
KNOWLEDGE AND SKILLS REQUIRED:
1. Bachelor’s degree in related area with an appreciation for a private, liberal arts college setting.
2. Strong interpersonal leadership and communication skills (verbal and writing).
3. Strong organizational and planning skills for balancing multiple projects and tasks.
4. Strong analytical and technical aptitude with an attention to detail.
5. Working knowledge of computers and computer software programs.
6. Prefer two years development experience.