Reports to: Director of Development
Supervises: 2 Associate Directors, Annual Fund Assistant, Student
The Annual Fund Director has a Convincing track record of developing and
implementing an effective, comprehensive annual fund program. Reporting
to the Director of Development and partnering with the development
staff, this manager develops and implements the annual fund strategies
and programs that include the identification, cultivation, solicitation,
of annual gifts from trustees, alumni, parents, and friends, including
personal solicitations, telemarketing, and direct mail.
This key leader has direct contact with a diverse, passionate,
intellectual and extremely well educated contributor and volunteer base.
An experienced and motivated Annual Fund Director with strong strategic
and tactical management skills and an unflagging commitment to purpose
will help the institution realize its long-term financial goals.
- Planning Develops and implements a
strategic plan of action with objectives, timelines and evaluation
plans for the Annual Fund program that includes identification,
cultivation, solicitation and stewardship of constituents.
- Creates and administers a program and
activities to solicit gifts from trustees, alumni, parents and friends
including personal solicitations, telemarketing, and mail programs for
the Annual Fund.
- Management Supervises and evaluates
work of annual fund staff; makes decisions regarding hiring,
discipline, and termination.
- Mentoring professional staff
development will be a priority.
- Supervises two Associate Directors.
One manages and implements the class reunion gift effort including a
strategic plan of action and identifying, recruiting, training and
soliciting alumni volunteers and class members; solicits leadership
gifts to the reunion effort, sets goals for each class, and works in
coordination with the Alumni Relations Office.
- The second associate director is
responsible for developing direct mail appeals, recruiting and
training student phonathon callers. Additionally, the director manages
activities and events associated with giving society members and other
gift club societies for the Annual Fund.
- Works closely with Director of
Development and other departmental directors to ensure coordination
with their respective fundraising efforts.
- Uses development database and report
writing software to retrieve data. Performs comprehensive analysis and
manipulation related to all aspects of the annual fund program. Uses
statistics to evaluate current Annual Fund programs and to make
recommendations for program changes.
- Thinks out of the box and makes quick
recommendations in a very fluid environment.
- Assists the Director of Information
Resources in developing computerized systems and records that provide
proper documentation and tracking of annual fund operations.
- Ensures open communication with Major
Gift Officers regarding contact of potential donors.
- Responsible for writing and evaluating
Annual Fund program and reporting of program's progress to Board of
Trustees briefing book.
- Oversees the acknowledgment and
recognition of all annual fund gifts, including the annual report to
- Develops and implements a plan of
reporting of Annual Fund progress to the university.
- Represents annual fund issues and
promotes community awareness and support for the annual fund program.
Experience & qualifications:
- Bachelor's degree and three to five
years of successful annual fund management experience.
- Will demonstrate knowledge of the
principles and practices associated with fundraising in higher
direct mail, telephone solicitations, reunion giving and donor
- In leading the entire annual fund
effort, from strategizing to implementation to management of a
creative staff, this Director will need mature management and
communication skills, the ability to shepherd a targeted effort within
a larger and more complex department, and the operational skills that
ensure tactical project management.
- Strong computer and analytical skills
are required along with excellent writing skills.
- It is important for a candidate to
feel a commitment to the academic institution, mission, programs, and
future aspirations of the university.
- The uniqueness of the university
requires understanding and appreciation to better cultivate donors on
their own terms.
- A results-oriented individual who
demonstrates the ability to work well with people at all levels of an
organization, warmly develops relationships with diverse
constituencies, and simultaneously employs keen judgment has the best
opportunity for success.
- Strong, collaborative, energetic
individual with seasoned fundraising skills.