The Annual Giving and Database Manager is
responsible for building and growing an effective annual giving program
and a supporting database.
The manager will administer and oversee multiple direct mail projects,
data cleansing and manipulation, statistical reporting and analysis,
mailing list management, and donor/prospect research and relationship
management.
RESPONSIBILITIES:
- Develop and lead a comprehensive
annual appeal program, including strategies to incorporate alumni
groups, e-campaigns, giving societies, focus on new donors, and
increasing average gift amounts.
- Be a lead member in converting a
database of 65,000+ alumni and friends to annual supporters.
- Work closely with the Director
of Development Operations and other staff to develop fundraising
strategies and integrate with university-wide and alumni initiatives.
- Responsible for planning and
implementing multiple direct mail appeals annually, with a high degree
of customization and emotional appeal. Involves working with printers,
mail-fulfillment vendors, and key advancement/alumni staff. Work with
Director of Development Operations on theme and artistic concept.
- Serve as an active prospect
identifier, targeting prospects for personal visits and moving annual
donors through the donor pyramid into the next giving level. Make
creative connections between and among people, events, programs, and
their associated circles.
- Oversee the daily operation of the
Advancement database (Raiser's Edge), which tracks gift/financial and
biographical information on alumni, friends, and donors.
- Responsible for ensuring the accuracy
and integrity of the data, including input and output, technology
management, and end-user training and support.
- Provides support to staff by assisting
with creation of reports and mailing lists, developing and
implementing policies and procedures, and serving as the advancement
liaison with central accounting and IT.
- Coordinate and plan for future data
conversions/upgrades as needed.
- Develop and maintain efficient systems
for data cleansing, data entry, gift processing, prospect research,
and relationship management.
- Oversee budgets, progress, deadlines,
goals and objectives related to department and responsibilities.
- Recruit and supervise student workers
and data entry staff as needed.
- Provides excellent customer service,
anticipating and exceeding the needs of our customers.
- Perform other duties as assigned.
QUALIFICATIONS:
- Bachelor's degree required and three
to five years of experience in direct mail and managing a complex
database.
- Advanced working knowledge of
Blackbaud's Raiser's Edge for Windows.
- Must possess knowledge of fundraising
principles and practices and maintain a professional, polished
demeanor.
- Detail-oriented, with strong
organizational, analytical, and planning skills.
- Aptitude for the management and
effective use of information systems in support of a development
program.
- Initiative and independence in
carrying out responsibilities.
- Excellent organization skills with an
ability to prioritize and manage multiple tasks and a variety of
demands.
- Strong self-motivation and the ability
to work as a team member.
- Commitment to maintain confidentiality
and a high degree of accuracy in alumni & donor records.
- Must be able to work in an environment
of constant demands and frequent interruptions.
- Must have reliable transportation.
- Demonstrated ability to work
accurately and effectively with computerized data systems (PC and
mainframe). Proficiency and experience with information technology and
basic accounting principles.
- Demonstrated ability to work
effectively with people of diverse backgrounds and promote a positive
working environment, spirit of cooperation and positive reactions to
change and conflict resolution.
- Demonstrated excellent interpersonal,
communication and presentation skills, both written and oral which
transcend diverse audiences.
- Demonstrated ability to communicate
effectively and relate well to students, parents, faculty, staff, and
others while maintaining appropriate confidentiality.
- Demonstrated motivational and problem
solving capabilities with a high degree of integrity, ethics, and
dedication to the mission of the University.
- Must be able to work an irregular
schedule, evenings or Saturday as needed, additional hours during peak
times or as required.
ENVIRONMENTAL FACTORS:
- Business office environment.
- Prolonged sitting and standing.
- Use of personal computer and telephone
(eye and hand strain).
- Some travel between locations required
(own transportation).
- No regular lifting requirements,
occasional lifting up to 50 pounds.\
- Professional dress/attire.
|
